Your sales team,multiplied by AI.

OpSync is the AI-native sales partner for B2B firms in the UK and US.

Sales is going back to people.

Every new tool made selling faster. The last one made buyers stop listening.

  1. 1990s

    The handshake era

    Sales were personal.

    Every deal was a relationship.

    Slow to scale, but buyers trusted the person in front of them.

  2. 2000s

    The process era

    The CRM arrived.

    Sales became a numbers game.

    More dials, more logged activity, less of the personal touch.

  3. 2010s

    The volume era

    Prospecting became its own job.

    The SDR model came out of Salesforce.

    One team books the meetings, another closes them. Sequencing tools then made volume cheap.

  4. Early 2020s

    The automation era

    Then came AI.

    AI SDRs didn’t deliver.

    Artisan, the AI SDR firm behind “Stop hiring humans”, is now hiring a human sales rep.

    Adopted AI SDRs79%
    Found them highly effective5%
  5. Now

    AI-native sales

    Trust is everything.

    AI behind the salesperson, never in front of the customer.

    People buy from people. AI handles the research, signals and data, so each salesperson sells more.

    3.7×more likely to hit quota using AI effectively.

    69%of B2B buyers still turn to a salesperson.

Three ways to work with us.

We can sell for you, sharpen the team you already have, or build the revenue engine behind them.

Pipelinegeneration

Pipeline generation

We find your buyers and book the meetings.

  • Research and market mapping
  • Multi-channel outbound
  • Meetings in your diary
  • A brief for every meeting
Talk about pipeline How it works

AI-nativeenablement

AI-native enablement

Your sales team, made AI-native.

  • Tool stack set up
  • Workflows and automation
  • AI training for the whole team
  • Your SOP library built out
Talk about enablement How it works

Salessystems

Sales systems

Sales systems, built on your stack.

  • CRM builds and automation
  • Lead research and enrichment
  • AI briefs and follow-up agents
  • Dashboards and reporting
Talk about a system How it works

People and AI, in sync.

Our revenue engine finds the buyers and does the machine work.Our people build the relationships and win you the business.

01Signal engine

Spots who’s ready to buy, and why.

Signal engineExample

Accounts with live buying signals

  • Northgate ITHiring a sales leadNew office
  • Calder CyberFunding round
  • Brightwater MSPNew managing director

The human touch

Maia picks Northgate: two signals, and the timing’s right.

02Intelligence file

Researches each account before first contact.

Intelligence fileExample

Intelligence file

Northgate IT

Sells
Managed IT to around 40 local firms
Decides
The MD: Daniel Brooks
What’s changed
Hiring a sales lead, new Leeds office
Why now
Growing fast, with no one selling yet

The human touch

Joseph writes the opener: “Saw the new Leeds office…”

03Outreach desk

Times each touch across email, LinkedIn and phone.

Outreach deskExample

This week with Northgate IT

  1. TueEmail on the new officeOpened
  2. WedLinkedIn noteAccepted
  3. ThuCall, with a briefDue 11:00

The human touch

Joseph calls on Thursday and books Friday at 2pm.

04Learning loop

Measures what’s working, week by week.

Learning loopExample

Replies by channel

Signal-led email
Calls after a touch
LinkedIn
Cold email

The human touch

Maia doubles down on signal-led email and cuts cold volume.

Built by people who sell.

Charlie

Charlie

Founder

3 years in B2B sales as a consistent top performer and leader. He then moved into AI, started an implementation company, and now builds the systems behind everything we run, from frontline sales to backend operations.

David

David

Sales Director

20+ years in B2B sales and a top performer at the biggest names in payments, from the phones to field sales to leading teams. He specialises in selling to finance leaders at businesses turning over £20m to £200m+.

Questions, answered.

What does OpSync do?

We're an AI-native sales partner for B2B firms in the UK and US. We find your buyers and book the meetings, make your own sales team AI-native, or build the sales systems behind them.

How is OpSync different from an AI SDR?

AI SDRs send automated messages at volume. We use AI for the research, timing and follow-up, and real people make every call and answer every reply. Your buyers only ever deal with a person.

Which channels do you use?

Email, LinkedIn, phone and post, chosen by what books meetings for you. We never use AI voice calls, LinkedIn automation or bulk spam.

Who do you work with?

Owner-led B2B firms in the UK and US that want more new business, whether they have a sales team or not.

Is our data used for other clients?

No. Your data is only ever used for you.

What happens on the free sales review?

Thirty minutes on how you win business today. You'll leave knowing where your next customers are, whether or not we work together.

Let’s talk.

30 minutes on how you win business today. You’ll leave knowing where your next customers are.